Conversion Rate Optimization (CRO)
Implementation of architectures in Shopify using native sections and optimization of navigation flows to reduce abandonment.
Ecosystem and Solutions for Shopify
Scale your ecommerce with Liquid Components in Shopify, Klaviyo and Meta Ads.
Ready-to-install components, 1-on-1 support, or full store execution, retention, and advertising acquisition.
Brands that have trusted us:
Work Method
A clear system to grow your eCommerce
We work with an operational structure focused on Shopify, Klaviyo, and Meta Ads to transform visits into sustainable sales.
Prospecto entra a la web
Prospecto ve producto
Prospecto agrega al carrito
Prospecto entra al checkout
Prospecto concreta la compra
Consistent shopping experience on your Shopify.
We streamline navigation, product pages, the cart, and checkout so that every step guides the customer without friction until the sale is closed.
Prospecto Anade producto al carrito Shopify
Esperar
Email 1
Esperar
Email 2
Prospecto Regresa Shopify
Prospecto compra
Recovery and engagement with actionable data.
We connect in-store behavior with email flows that recover abandoned carts and maintain contact until conversion.
Integración Meta Pixel
Creación de ángulos creativos
Creación de campañas
Prospecto ve pauta publicitaria
Prospecto hace clic en anuncio
Prospecto llega al sitio web
Qualified traffic from ad to purchase.
We design the journey from the ad to your website so that the click translates into intentional visits, cart additions, and completed checkouts.
Highlights
Capabilities that support your eCommerce operation
We integrate conversion, retention, advertising, and analytics into a unified technical system so that every action impacts real sales.
Klaviyo Retention Ecosystem
Technical configuration of automated workflows and segmentation systems for cart recovery and post-purchase loyalty.
Flow trigger
Has placed order once
Consented to receive SMS?
No
Yes
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Meta Ad Architecture
Campaign structuring and creative deployment based on the direct interpretation of performance metrics and acquisition costs.
Centralization of Metrics (Analytics)
Implementation of custom dashboards for real-time monitoring of business KPIs in Shopify, Klaviyo, and Meta.
Implementation Models and Guide
Comprehensive execution of e-commerce systems or knowledge transfer through highly specialized 1-on-1 technical sessions.
Etapa de conciencia
- El prospecto descubre tu marca en canales orgánicos y pagados.
- Primer contacto con propuesta de valor y categorías clave.
Etapa de interés
- Explora colecciones, contenido y ofertas alineadas a su necesidad.
- Incrementa tiempo en sitio y señales de intención de compra.
Etapa de consideración
- Compara productos, revisa prueba social y políticas de compra.
- Evalúa PDP, bundles y fricción en checkout.
Etapa de conversión
- Completa el pedido y activa post-compra automatizado.
- Base para retención, LTV y recompra.
Comparison
How the market works versus how we work at Wezellit
What is promised on the landing page doesn't always align with what happens in operation. Explore every dimension and compare patterns we saw recurring in the market against how we work at Wezellit.
The promise
(What they read on the landing pages and ads)
Generic agencies and consultancies
In landing pages and ads, you often see a revenue figure of 2x, 3x, or 4x, combined with a short timeframe for achieving it, without detailing which part of the funnel will be reviewed or what business data supports the goal.
Our reality at Wezellit
Sincere and responsible. Our promise focuses on technically implementing ecommerce practices validated through experience with our clients, and the transfer of knowledge in 1-on-1 consultations, which together increase the probability of success.
Development and operation
(Once they are inside the service)
Generic agencies and consultancies
During the service, they only share low-quality pre-recorded material with no clear learning path or guidance. Their consulting follows generalized patterns and vague adjectives without taking into account the niche, business level, or product validation.
Our reality at Wezellit
We use a structured tracking dashboard: traffic, conversion per step, revenue by campaign, and email flow status. Each session ends with numbered tasks, assigned to a person and a date, written for the client or their team to execute or validate.
The closing or exit
(Upon completion of the term or if you decide to leave)
Generic agencies and consultancies
Contracts include long-term commitments, penalties for early cancellation, and limitations on access to digital assets owned by the client, which are not released until an extra fee is paid. If the client terminates the relationship, they often do not receive a final report or instructions for maintaining what has been implemented.
Our reality at Wezellit
We don't tie our clients down with long-term contracts: you pay for the service, use it as long as it’s useful to you, and can stop paying whenever you decide. We document access, automations, and measurement criteria so that you or your team can operate the store after the project is complete.
Vision and structure
(The business behind the agency)
Generic agencies and consultancies
The company is created primarily to bill in a specific niche: accounts are acquired, the standard package is applied, and when demand or margins drop, the business is closed or its sector and operations are changed. The client is left with a turnover of contacts and no continuity in improvements to their catalog, store, and campaigns.
Our reality at Wezellit
Behind Wezellit is the legal backing of Horizont Group, LLC and a business vision focused on the long term. While the market is full of improvised solutions and quick landing pages, we are dedicated to building real digital infrastructure.
Services
Choose the path you prefer to scale your eCommerce
You can start designing with Shopify sections, 1-on-1 mentorship to apply the correct processes, or delegate the technical implementation for Shopify, Klaviyo, and Meta. Each path has a different focus.
Build it yourself
Sale of Shopify sections and blocks
Acquire pre-built, mobile-responsive creative sections to accelerate your eCommerce design.
View Shopify sections
We do it with you
1-on-1 mentorship to run your eCommerce with sound judgment
We will review the store, workflows, and campaigns with you, and establish the criteria and documentation so you can operate autonomously.
View 1-on-1 mentoring
We do it for you
Comprehensive implementation in Shopify, Klaviyo, and Meta
Shopify, Klaviyo, and Meta setup with defined scope, phase deliverables, and tracking.
View comprehensive implementationPortfolio
Projects where infrastructure is evident in the operation
Real-world cases with country and service context: each card summarizes the challenge, the technical execution, and the link to the project details.
almazarareal.es
View project
arthethm.es
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guillegarciahoz.com
View project
mudrabeyondcrochet.es
View project
productosestetica.com
View projectReviews
Customer stories worldwide
Explore the interactive map, discover testimonies by location, and open the full file whenever you want to read each story in more detail.
+50 clients mentored
Frequently asked questions
Have questions? We've got answers
Explore the most frequently asked questions or enter the complete directory to filter by category.
La diferencia fundamental radica en el alcance y la profundidad operativa. Una agencia de marketing tradicional suele adoptar un modelo de "paraguas": abarca múltiples verticales como marca personal, infoproductos, gestión de redes sociales, branding, blogging y diseño de logotipos. En este modelo, el eCommerce es apenas una pieza más del engranaje, lo que inevitablemente deriva en una capa técnica superficial. Se limitan a operar el "megáfono" hacia el exterior, anuncios, newsletters y redes, pero rara vez se involucran en la arquitectura interna de tu negocio.
En Wezellit, no operamos en la superficie; nos metemos en el "lodo" del core de tu operación. Mientras otros se enfocan en la estética, nosotros nos enfocamos en la ingeniería de conversión. No nos limitamos a atraer tráfico, sino que garantizamos que la infraestructura técnica, el checkout, la velocidad de carga y los flujos de retención estén optimizados para que tu negocio sea rentable. Ser especialistas significa que no diversificamos nuestro enfoque en áreas ajenas a la venta transaccional; nuestro único objetivo es construir sistemas robustos que conviertan cada visita en una venta real, con una profundidad técnica que las agencias generalistas simplemente no tienen capacidad de ejecutar.
En Wezellit, no operamos en la superficie; nos metemos en el "lodo" del core de tu operación. Mientras otros se enfocan en la estética, nosotros nos enfocamos en la ingeniería de conversión. No nos limitamos a atraer tráfico, sino que garantizamos que la infraestructura técnica, el checkout, la velocidad de carga y los flujos de retención estén optimizados para que tu negocio sea rentable. Ser especialistas significa que no diversificamos nuestro enfoque en áreas ajenas a la venta transaccional; nuestro único objetivo es construir sistemas robustos que conviertan cada visita en una venta real, con una profundidad técnica que las agencias generalistas simplemente no tienen capacidad de ejecutar.
Trabajamos con e-commerce de producto físico que quieren optimizar su proceso de venta. Ecommerce B2C con ambición de escalar. Moda, electrónica, cosmética, hogar, alimentación, joyería y deportes. Desde marcas emergentes hasta retailers que necesitan tecnología Shopify de verdad.
Establecemos un rango de 2 meses calendario. Aunque el proceso puede completarse antes, definimos este plazo amplio para asegurar la calidad de cada configuración y cubrir cualquier imprevisto técnico durante el montaje del sistema.
Nuestro programa consta de 4 sesiones mensuales (una por semana). Accederás a un marco de trabajo privado alojado en nuestra plataforma, donde estructuramos el ritmo de tu negocio y te asignamos tareas específicas cada semana. El objetivo es que, bajo nuestra guía, ejecutes los cambios necesarios con criterio técnico.
Utilizamos pasarelas de pago seguras mediante Stripe. Una vez acordado el proyecto, recibirás una factura digital en tu correo electrónico con un botón de pago directo, que te permitirá realizar la transacción de forma rápida y sencilla. También podrás descargar el comprobante en formato PDF para tus registros contables.
Trabajamos con absoluta seguridad. Todo el proceso de desarrollo ocurre en una versión duplicada de tu tienda que corre en segundo plano. Tu tienda en línea sigue activa y sin cambios durante nuestra fase de trabajo. Solo cuando el sistema nuevo está listo, realizamos la sustitución. Siempre mantendrás el respaldo de tu versión anterior, permitiéndonos retroceder instantáneamente si fuera necesario.
We
Meet the team behind Wezellit
Individuals with experience in Shopify, Klaviyo, and Meta Ads. Visit About Us to see profiles, specialties, and how we work with you.
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Choose your component today
Increase the probability of the conversion rate with sections designed for user navigation.
Senior team at every stage of the projectMore conversion and retention with a single technical engineOperation ready for sale with control