Cookie Policy

1. WHAT ARE COOKIES?

Cookies are small text files that are downloaded to a user's device when accessing websites. They allow for the storage and retrieval of information regarding a user's browsing habits or their equipment and, depending on the information they contain and how the equipment is used, they may be used to recognize the user.

2. TYPES OF COOKIES USED AT WEZELLIT™

At Wezellit™ (owned by HORIZONT GROUP, LLC), we use our own and third-party cookies to optimize the browsing experience, analyze traffic, and manage our marketing and analytics tools.

2.1 THIRD-PARTY COOKIES (TRACKING TOOLS)

To offer an efficient service and improve our digital strategies, we use the following analysis and tracking tools:

Klaviyo: Used for email marketing management and personalized automation based on user behavior.
Meta (Facebook/Instagram Pixel): Used to measure the effectiveness of our advertising campaigns and to perform retargeting.
Google Analytics: Analysis tool to measure traffic and understand user behavior on our website.
Google Search Console: Used to monitor, maintain, and troubleshoot our website's presence in Google search results.
Microsoft Clarity: User behavior analysis tool (heatmaps and session recordings) to improve site usability.

3. COOKIE MANAGEMENT AND DEACTIVATION

The user may allow, block, or delete the cookies installed on their device by configuring the options of the browser installed on their device. However, deactivating certain cookies could affect the functionality of some parts of the website.

For more information on how to manage cookies in the most common browsers:

Google Chrome: Menu > Settings > Privacy and security.
Mozilla Firefox: Menu > Settings > Privacy and security.
Safari: Preferences > Privacy.
Microsoft Edge: Settings > Cookies and site permissions.

4. UPDATES AND CHANGES

Wezellit™ reserves the right to modify this Cookie Policy based on new legislative or regulatory requirements, or in order to adapt said policy to the instructions issued by supervisory authorities.